New Zealander Georgia Alice has this whole fashion game in the bag. After throwing in plans to become a ballerina, Georgia took up fashion studies and hasn’t looked back. In her graduate year she won the Westpac Young Designer of the Year at NZ Fashion Week, giving her the platform to launch her eponymous label and refine her aesthetic.
She’s served up a strong summer offering with New Game; a collection focussed on considered proportions, monochrome separates and that relaxed masculine edge so appealing for lovers of clean lines and minimum fuss. The luxe fabrics and tailoring are contrasted with raw edged seams and several takes on the track pant, allowing New Game to cater for a variety of tastes and age groups.
Our winning pieces? The crisp yet flirty tennis dress and the perfectly printed graphic tee.
The new game is on and we suggest you get involved. On your marks.
